Business Development Brief

Brand Development Brief

Business Name:(Required)

NAME YOUR MAIN MARKET NICHE / SECTOR:(Required)

IDEAL BRAND CATEGORIES:(Required)

List the top 5-10 specific categories of products or services in your niche that you would like to target:

IDEAL BRANDS:(Required)

Name 5-10 specific brands you would particularly like to work with or emulate:

BRAND CATEGORIES TO AVOID:(Required)

List any particular product types, categories, or marketing styles in your niche that you would like to avoid:

BRANDS TO AVOID:(Required)

Name any specific brands you would particularly like to avoid working with or avoid emulating:

BRAND VALUES OR NON-NEGOTIABLES:

Name any values that are important to you when choosing who to affiliate your brand with:

EXISTING RELATIONSHIPS:(Required)

Name any key brands you've already approached or spoken to - or have a current partnership with that we should be aware of:

ANYTHING ELSE?

Is there anything else you'd like to share, request, or need help with?